by Matt Haag | Apr 6, 2019 | Sales Best Practices
The sales profession in the 21st Century has gone through a revolution that has enhanced both the salesperson and the customer experience. The Internet has provided the salesperson with multi-channel marketing abilities and it has provided the customer with the...
by Matt Haag | Feb 27, 2019 | Cold Email, Sales Automation, Sales Best Practices
Top LinkedIn Lead Generation Tactics and Best Practices LinkedIn has become the most popular online platform for professionals in the last decade and has become one of the most powerful tools for B2B sales professionals who know how to utilize it well. Formulating...
by Matt Haag | Jan 9, 2019 | Sales Automation
While LinkedIn is often times dismissed as just a “Facebook” for business people, it is actually an incredibly powerful tool for lead generation. This is especially true for businesses and freelancers in the B2B realm. Used correctly, LinkedIn can provide...
by Matt Haag | Dec 13, 2017 | Sales Best Practices
When inbound marketing fails to produce adequate leads, B2B companies add SDRs, sales development reps, to their outbound marketing strategy. SDRs focus on outbound prospects. When ecommerce and sales become more data-driven and reliant on analytics, companies like...
by Matt Haag | Sep 11, 2017 | Cold Email
Sending cold email is a challenging sales and marketing tactic. You have neither a solid relationship with your audience nor verbal feedback. Therefore, open and click thru rates will likely be appreciably lower than campaigns to “warm” leads. Although...
